Five Tips for Event Promotion from SCBWI-L.A. PAL Makers Mixer

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networking, PAL events, promotions, published, SCBWI events, tips

by E. L. Tenenbaum

Last month, SCBWI-L.A. held its first Makers Mixer, which gave SCBWI PAL members — agented or not — a chance to pitch intellectual property to film and TV representatives. However, a major highlight of the evening came in-between pitches, when writers and illustrators chatted with fellow authors, sharing ideas, experiences, and encouragement. Here are five takeaways from the night to help promote you and your work at events.

1. Be Display Ready

Of course, your book is coming with you to events, but can you make it stand out in the limited space you have?

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2019 Book Festivals, Conventions, and SCBWI Events You Won’t Want to Miss

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Book Festivals, conferences, contests, PAL, PAL events, retreats, workshops

By Sarah Parker-Lee and Erlina Vasconcellos

No matter where you are on your career journey, it’s always time to hone your craft and connect with other writers, illustrators, and children’s book industry professionals. Book fests, conventions, and other kid lit events are a great place to start. So grab your calendars and consider this list your compass!

SCBWI’s Biggest Events for 2019:

MARCH 9
Writers Day
Skirball Cultural Center, Los Angeles

This is a full-day to immerse yourself in expert keynote speakers, manuscript critiques, and agent pitch sessions. This year’s event is themed “Who’s Reading? Keeping It Fresh for Today’s Generation.” Knowing your target audience sounds simple but are you really in touch with today’s readers – and editors? Our faculty will share insights, knowledge and advice to keep pace with those savvy end-users. Join us for a morning of keynotes and a panel and an afternoon of informational breakouts. And don’t forget there are awesome contests that have led to great things for previous winners. Learn more about that here. Read author Charlotte Offsay’s recap of last year here.